Most Creative Businesses in West Hollywood

Creative City Awards: Honoring Innovation in Business | West Hollywood Chamber of Commerce | West Hollywood, CA.

Artwork by Ruben Esparza of Red Studios

Tonight, the Chamber will honor some of the most creative business in West Hollywood.  Some of our faves have been nominated.  Last year, Vanity Girl was nominated for Creative Communications, for the way that I’ve been able to put my brand on the map — with a little bit of Online Fame plus a little bit of Offline elbow grease.  I lost out to a little known company called HBO (hello!), but honestly!  That was truly a case of, “I’m just happy to be nominated!”

At any rate, this year I found myself behind the camera, producing some of the pre-event pieces and even working on capturing the night.  More of that to come – but in the meantime make sure to click on the link above to see if one of your favorite WeHo Businesses have been nominated!

RELATED POSTS AND ARTICLES:

Nominee Marco Pelusi on Vanity Girl Radio

VIDEO:  Nominee Ruth Tittle and her Sample Saturday Health Fair

VIDEO:  Vanity Girl Hollywood wins Economic Development Award

 

 

Fragola Showroom: Upscale clothing … discount prices

So, a couple of weeks ago the ladies of FourPlayGo (@mrsoaround the world @lolastravels and @jetsetextra) and I did a whole glam makeover and photo shoot with some of my favorite West Hollywood Glam Makers.  Maleeza of Fragola Showroom supplied venue, clothes, shoes and campagne;  Charles Hopkins did the photography; Cat did the syling; and Lyric did hair & makeup.  Celebrity jeweler David outfitted us in jewels.  Photos from that shoot are coming … and here are some from the entire trip.

I really wanted them to feel MY West Hollywood … i.e. Vanity Girl For the Day!

If you want in on the action, Maleeza is having an IN-SANE sale this weekend.  Designer names … low low prices.  Tell her VanityGirl sent you and Happy Shopping!  Make sure to Instagram me if you pick anything up @VanityGirlHollywood.

xx

Maxine

Screen Shot 2013-10-18 at 7.03.46 PM

i spy eye candy! – Los Angeles | where in the world is lola?

i spy eye candy! – Los Angeles | where in the world is lola?.

One of my favorite things to do EVER is travel and blog/host about it. Soooo fun.  This weekend, I will be doing a full-on staycation with the ladies of @FourPlayGo, a collective of Travel Content Creators.  I am going to be showing them MY LA, especially in around WeHo (natch) and beyond.

Here’s the first of the our posts as Ms. Lola lands in LA.  Make sure to follow us on Twitter to keep up with the festivities. I’ve never used that word before, but it seemed appropriate.

xoxo

Maxine

2013 Emmy Hair Recap with Marco Pelusi

Screen Shot 2013-10-02 at 11.57.37 AM

Join me as I chat with globally recognized celebrity colorist Marco Pelusi.  His salon is smack dab in the heart of ultra chic Robertson Blvd, right near Lisa Vanderpump’s SUR Restaurant (having dinner there this Saturday with my travel blogger gal pals of FourPlayGo), Christian Loubitan and the ultra glam Phyllis Morris showroom.  This street might be my fave in the West Hollywood Design District.

On the vanity side, we talk Fall Hair Trends and the evolution of ombre and Emmy Hair!  Of course – I had to sneak a little bit of Breaking Bad since I binge watched the entire series in two weeks, thanks to my BFF and TV curator Julie.  Don’t judge me.

On the business side, Marco talks about how he got his start, how he garnered his celebrity clientele and how Facebook and Twitter factor into his marketing mix.   He grew up in the upscale salon business and then was recruited by Italian and Los Angeles companies to train on his techniques and he generously gives some advice to up and coming hairdressers in this podcast.

Click here to drop in on my chat with Marco!

xo

Maxine @VanityGirl

A Free Ride in West Hollywood?

West Hollywood Trolley Launch | Splash Magazines | Los Angeles.

Yes – there is!  Check out Christy’s article in Splash Magazine.  In the meantime, here are the things I love about it:

1.  It is so damn cute.  The cheeky graphics will have you spending as much time looking at the outside as enjoying the inside.

2.  The route.  The loop will take you all along the corridor where some of our favorite bars serve up the fun.

3.  The music.  Yep!  There is awesome music curated by a very cool DJ just for the Trolley.

4.  Photo Booth.  It wasn’t up and running during our sneak peek, but rumor has it there will be a place to take pics!

5.  The price.  As in free.  ‘Nuff said.

See you on the trolley!  And if you LOVE it, make sure to Instagram or Tweet about it!

Here I am with Clinton of Mercury Films and my YouTube Guru gal pal Sharzad K. Photo Credit:  Mercury Films 

Vanity Girl Hollywood wins Economic Development Award 2013

Vanity Girl was really proud to be honored by the West Hollywood Chamber of Commerce as an Economic Development leader.

ABOUT THE EVENT: 
The West Hollywood Chamber of Commerce honored five at the annual State of The City (#SOTC2013) on June 26, 2013.
The honors went to Authentic, Cabo Cantina, Koontz Hardware, LASC, and Vanity Girl Hollywood who also served as panelists to share their insight about their success as small businesses, moderated by Leonard Lanzi, Executive Director of Los Angeles Venture Association (LAVA).  In his capacity at LAVA, Len works with its board of directors to direct the strategic plan and organize educational and informational programs within the venture funded business ecosystem in the greater Los Angeles region.

Hany Haddad, Chair of the West Hollywood Chamber of Commerce who also served as a panelist, quoted, “We continue to seek new ways to strengthen the West Hollywood community through small business development and these five businesses are true examples of how small business supports communities economically.”

City of West Hollywood:  http://www.weho.org
Los Angeles Venture Association:  http://www.lava.org
Koontz Hardware: http://www.koontz.com
Vanity Girl Hollywood:  http://www.vanitygirlhollywood.com
Authentic Agency:
Crew & Glam Squad: 
Thank you!
Maxine @VanityGirl

My first time as a Parade Princess

Maxine Tatlonghari in PRIDE Parade 2013

My first time as a Parade Princess, PRIDE 2013 – Pinup Girl Style.

When I was in high school, I had been in a few parades as a Banner Girl carrying our school sign.  While it was always fun (we were even in the Hollywood Christmas parade), it was exhausting.  We wore these 3-inch boots and sometimes, well, let’s just say that marching after horses isn’t always fun.

Well, flash forward a few years 🙂 and my Chamber besty, Mylena Christina of LIFT) and I were invited as Board Members to sit in the Chamber convertible, and introduce EAT SHOP PLAY to the community.  How excited were we?

Well, I knew I wanted to go full GLAMAZON since it was PRIDE and you can be as over the top as you want to be here in WeHo.  So I decided to channel Mariah Carey and Marilyn Monroe (who BTW, is clearly a HUGE Real Vanity Girl inspiration for your gorgeous rooms! 🙂

HAIR:  I asked Tanya of Untamed Instincts to give me Mariah Carey diva hair.  She explained that the pinup style I usual favor features undulating curls that go downward, but Mariah has these waves that go outward.  And she wanted it to be BIG BIG. Like we could see it from miles away.  Which was the case, because my friend Miles said she could see my hair coming down the street!  Products used – Kevin Murphy and DermOrganics and lots of her technique, a curling iron and pin curls … and of course, a teasing brush!

MAKEUP:  My friend, stylist Joey Galon, introduced me to Hollywood MUA MaxiTone a couple of weeks ago and he is amazing.  Like he’s worked with Niecey Nash, Christina Milian and Lea Salonga, so I knew he would know how to bring out the best in my Filipino features.  I really loved how he got my skin so flawless (using his own line which is launching soon) and my eyes!  The orange and green and purples and lashes … oh my.  It was a makeup junkie’s dream!

FROCK:  What to wear, what to wear, what to wear? Well how lucky am I that Joey has a passion for preparing women for special occasions, so he had a few concepts in mind.  Given the colors of our Eat Shop Play Program, we opted for the orange.  I went to the Pinup Girl Boutique, and Natasha and the team helped me decide on the Monica Dress in Peach (close enough to orange!)  It was perfect.  Click here to read more about the dress.

If you’d like to see more pics – please check out my Instagram!  What about you?  Have you ever been in a parade?  Post a comment and or link below …